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Jenny Bavinger (Smelyanets)

Senior Director, Marketing

About Jenny

Jenny is part of Sapphire Venture’s marketing and communications team. A storyteller at heart, she has nearly 15 years of B2B tech communications and marketing experience, and is passionate about sharing what makes Sapphire so special with the world.

Jenny has led dozens of communications programs for products and initiatives at companies such as Salesforce and Criteo. Prior to Sapphire, Jenny oversaw PR for Salesforce Marketing Cloud where her work focused on ensuring product leadership amongst enterprise digital marketing platforms. While at Salesforce, she also led corporate communications for the Employee Success (HR) organization and later joined the team as a product marketer to share with customers how Salesforce has built its award-winning culture. Prior to Salesforce, Jenny led PR at Criteo for the North America market and started her career at PR agencies such as HORN. (now Finn Partners) and Text 100 (now Archetype).

Born in Moscow, Russia, Jenny’s family immigrated to San Francisco when she was three years old. She grew up all over the Bay Area and graduated from San Jose State University with a degree in public relations. Jenny lives in the Bay Area with her husband and their two French bulldogs.

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